People are posting high-larious comments playing along with the bit, but the real answer is that it's marketing. They've been doing it for a few years. They use two different recipes. Advertiser Twix … That makes it crunchy and sweet. Plus a Twix could be both a left Twix or a right Twix depending on how you are holding the packaging. Left Twix flowed caramel on cookie, while Right Twix cascaded caramel on cookie. I chose this commercial as it displayed a silly feud between the two sides of twix. Facebook; Twitter; LinkedIn; MCLEAN, Va. -- Mars Chocolate North America's Twix brand has unveiled a new riff on its ongoing marketing campaign, pitting the Left Twix against the Right Twix by giving each "side" its own unique package.Fans of the chocolate candy bar will have to "deSide" which bar they prefer. Left Twix bathed in chocolate, while Right Twix cloaked in chocolate.” This follow-up ad focuses on the modern-day state of Twix… According to the ad’s narrator, “Each factory took a vastly different approach. "The rivalry between Left TWIX® and Right TWIX® fans pushed us to dig deeper to define their characteristics," said Michelle Deignan, TWIX® Brand Director, Mars Wrigley Confectionery. Did people really have strong opinions on which side of the package a Twix came from before they turned it into a whole promotional thing? Twix Commercial (Left Twix vs Right Twix) Leave a reply. Left Twix vs. They are sweet and crunchy. Real answer: it's advertising. Left Twix uses Cookie, caramel, and chocolate. Of course you can help us out and go vote now after tasting yourself. It uses the ideology that the two sides of twix bars are completely and utterly different from one another. Just ask the one boy who gets a little mouthy at the Left Factory and learns the difference between the two the hard way. Ask yourself a real question: Do you think there is a Left Twix factory and a Right Twix factory? Hype is the key element to selling products to people, and in the case of Twix, the left vs. right debate is the key to getting more people to fall for the so-called 'debate' and buying Twix to see if there is actually a contrast. Officially, Mars Chocolate has never confirmed or denied that there's a difference between the two –– besides the fact that "'Right Twix Bars are packaged in the same location as that other Twix at The Twix Union Packaging Company. As an attempt to campaign and advertise Twix sets up this split society of right vs left. So, was it an advertising campaign, or are the left and right cookie bars really two different tastes? Twix TV Commercial, 'Factory Tour' They might look the same, but the left and right Twix are very different cookies. Right Twix uses chocloate, caramel, and cookie. Part 1: Advertising is the biggest tool in any field, and is the best way to notify one or more publics about a product, company, or service. That controversy ladies and gentlemen has been the debate over which Twix bar in a package is better the left one or the right one. The left Twix/right Twix marketing campaign is one of the dumbest campaigns I think I’ve ever seen. Left or Right Twix” Campaign. There has been a big controversy that has been causing chaos across the globe. Right Twix. There absolutely is. Second, the Twix debate closely …